#The weeknd spent money on halftime show full#
Read The Weeknd’s full Billboard interview here and catch up on all the lyrics to his biggest hits ahead of showtime.
Attendance in the 65,000-seat stadium will be limited to 22,000 fans to accommodate social distancing restrictions due to the ongoing COVID-19 pandemic. This year’s show will take place at Raymond James Stadium in Tampa, Florida, where the Tampa Bay Buccaneers will take on the Kansas City Chiefs. Shakira and Jennifer Lopez co-headlined last year’s show, one year after Maroon 5 fronted the 2019 halftime. As Yahoo reports, the NFL does not compensate musical performers but they do help cover production costs. “It came a few years earlier than we expected.” The Weeknd spent 7 million of his own money on his Super Bowl LV halftime performance. “We always had the Super Bowl on our bucket list, and we’ve always had timelines for all of our goals,” The Weeknd’s co-manager Amir “Cash” Esmailian told Billboard. Plans for his performance, including a set-list and potential surprise appearances, remain under wraps. “We’ve been really focusing on dialing in on the fans at home and making performances a cinematic experience, and we want to do that with the Super Bowl,” The Weeknd told Billboard. The NFL often spends somewhere in the realm of $10 million paying for halftime show production costs, although artists themselves are not compensated for the performance. “Though the organizers are as usual covering all production costs, Tesfaye put up $7 million of his own money to ‘make this halftime show be what he envisioned,’” Billboard reported. In a recent interview with Billboard, the singer revealed that he spent $7 million of his own money on the production in addition to the budget given to him by the NFL. 7, and he’s looking to capitalize on the appearance.
Last year’s halftime show was headlined by Jennifer Lopez and Shakira and drew around 102 million viewers.The Weeknd is set to take the stage at the Super Bowl LV Halftime Show this Sunday, Feb. The Weeknd will perform in the middle of the big game between the Kansas City Chiefs and the home team, the Tampa Bay Buccaneers, as they compete for the Super Bowl title. He mused: “Even to this day with the label, it’s like, ‘Guys, I will put my own money into this music video. I don’t know what it feels like to lose money if I never had it.” “He has never been driven by money,” Esmailian explained, as the superstar shared: “I didn’t know what having money really felt like. The Weeknd has yet to share any details about what he has planned for the sporting spectacular, but he’s had no qualms about covering the extra expenses for himself to “make this halftime show be what he envisioned,” according to his other manager, Wassim ‘Sal’ Slaiby. As previously reported by the Deseret News, the singer-songwriter stated he and his team wanted to do something that (they have) never. “We always had the Super Bowl on our bucket list, and we’ve always had timelines for all of our goals,” he said, adding: “It came a few years earlier than we expected.” A representative for the singer told the New York Post that he spent almost 7 million of his own money beyond the already-generous budgets (in order) to make (his) halftime show what he envisioned. The Weeknd’s co-manager, Amir ‘Cash’ Esmailian, admitted the prestigious event was always something they aspired to land but didn’t think it would be offered so soon. “We’ve been really focusing on dialing in on the fans at home and making performances a cinematic experience, and we want to do that with the Super Bowl,” the singer told.
The Blinding Lights hitmaker will take centre stage at the Raymond James Stadium in Tampa Bay, Florida on 7 February, and he is doing everything possible to bring his vision to life for millions of viewers around the world – especially with most fans having to watch from home due to the COVID crisis. The Weeknd attends a premiere for “Uncut Gems” on day five of the Toronto International Film Festival at the Princess of Wales Theatre on Monday, Sept. The Weeknd is making sure his Halftime Show is one to remember by pouring $7 million of his own cash into the big gig.
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